Alfonso De Nicola: Non-mumsy nappy bags

For those occasions when you just want to leave the posset-stained cardi at home, and give the impression of a super-organised whizz of a mum, you might want to consider an Alfonso De Nicola diaper bag. A world away from leaking bottles, ricecake crumbs and nappycream stains, this efficient design has been called "the most fantastically non-mumsy bag [...] ever seen".

Why? Well, there's its reassuring boxy shape, to begin with. Interior pockets which snap into place with magnets. Separate bag for the storage of anything leaky. Changing mat, bottle holder, and, impressively, pockets that fold out into a divided storage area. This boost to your professional image (even if it's only you who knows that your day's schedule will take you nowhere near an office) will cost you £120.